How do I get started with an SEO agency?
Think of SEO as sailing. You need to set the sails, chart the right course, and be patient for prevailing winds. SEO is all about careful preparation. We don’t distinguish between technical SEO and SEO content – we view both as essential ingredients of SEO success. The first thing to know – when it comes to getting started with an SEO agency – is to be clear about the end goal. At Simpatica, before we commit to undertaking any SEO work on your behalf, we will have an open conversation about your expectations, timeframes and what’s feasible within your category.
I have worked with other SEO agencies, and I didn’t see any change – is SEO just not right for my business?
SEO is often easy to sell and hard to deliver – which can leave a sour taste in your mouth if you’ve had a less-than-fruitful experience with an agency. At Simpatica, except for technical SEO projects and the SEO elements of site migrations, we generally don’t offer ‘SEO’ as a standalone service – but one element of an overall marketing strategy. Even a well-optimised website is not likely to see much Organic traffic within 6 months without a complementary outreach strategy.